Just a short walk from the Bullring lies the Custard Factory. Originally the home of Birds instant custard, these Victorian factories have been beautifully restored, covered in artwork and fairy lights, and become the heart of the citys creative quarter.
Home to many independent shops, restaurants and cafes, here are just a few of the delights in store when you visit the Custard factory.
Play
Formerly known as , it underwent a huge refurbishment in Summer 2022 and rebranded as Golf Fang. Boasting 18 holes inspired by pop culture in a cathedral of graffiti, this attraction is not to be missed.
Cinema
We couldnt talk about the Custard factory without mentioning the legendary . It offers a unique cinematic experience with all-nighter movie marathons, bottomless brunches and a great selection of cult films.
Gaming
Board game lovers can while away an afternoon working through a collection of over 500 games accompanied by great food and drink at .
If video games are more your style, look no further than . Described as neon splattered drinking dens full of retro arcade games and including a range of classic consoles to play on, there are both token based and free-to-play games on offer.
For a unique gaming experience, lets you try out top-of-the-range computers and VR headsets, either for a fun night out or a trial run before investing in your own kit.
Shopping
With its iconic graffiti-clad entrance, is not to be missed if youre coming to the Custard Factory. With over 50 independents under one roof, you'll be supporting local businesses in this treasure trove of unique shops.
Food & drink
This ones not strictly in the Custard Factory, but its so close it may aswell be! Built in 1368, is Birminghams oldest inn. Having won the award for Best Traditional Pub at the 2019 Midland Food and Drink awards, the pub likes to call itself your community pub.
keeps customers on their toes with its constantly evolving themes and menus, reflecting the ever-changing nature of Digbeths creative quarter. Serving cocktails, wines and small plates, soak up the casual, relaxed vibe.
Whether you fancy a cupcake or want to brush up your baking skills, is the place for you! Baking cakes from the heart for any occasion, they also make cookies and unique cupcake bouquets.
Serving cocktails, beers and street food, has fun, instagrammable walls and the best part it's dog friendly!