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Media lecturer releases debut book exploring popular music in Bulgaria


Media lecturer Asya Draganova's book explores popular music in contemporary Bulgaria.

A lecturer from Birmingham City University���s��Centre for Media and Cultural Research (BCMCR) has released her debut book, a thorough and captivating examination of popular music in Bulgaria and its links to social, political and cultural contexts.

Personal and cultural perspective ������ �� �� �� ��

Asya Draganova, Lecturer of Media and Communication, has penned , which stems from Asya���s PhD project, which was completed in 2016. ���It���s something which is dictated from both my scholarly interests and my own history as a Bulgarian growing up in a post-communist era,��� she says. ���Being very engaged with music, as both a musician and a fan, my motivation and insight into this came from a personal and cultural perspective.���

Contemporary research

While Bulgarian music has been researched in a traditional context, little work has been done on the contemporary side of things. ���The focus has previously been on things that have given us international recognition, linked more to music folklore,��� Asya explains. ���In terms of ethnography, it has been similar ��� researchers have focused on musicians who link to the notion of locality and authenticity, while popular music hasn���t been as central. I have tried to create a more general portrait.���

Asya says there have been a number of surprises along the way. ���One of the most prominent themes that emerged was that of post-communism,��� she says. ���I didn���t anticipate how influential it was and how both the cultural production in general and popular music sectors had been framed by this kind of transition. Many of my research participants ��� who comprised of music artists, business figures, cultural intermediaries and young audiences - had experienced this in both a professional and personal context, so that significance was something I didn���t expect.���

Brexit, music and more

To celebrate the book���s release, Asya and BCMCR are hosting an�� as part of the Popular Music research cluster. ���I have turned it into a thematic event concerning borders and hinterlands,��� Asya explains. ���There will be a number of external guests attending, offering views on Brexit and music, alternativity, how ethnographies can be used to study music and more.���

Asya believes the book is evidence of a number of things BCMCR thrive in. ���There���s the popular music research aspect, but there���s also those links to heritage and history,��� she explains. ���In BCMCR, there���s an interest in studying social engagement and change, and the book certainly links to that on the basis of exploring how popular music culture creates rituals of resistance.���